Many times we fool ourselves into thinking that we already understood something that, in reality, has a subtle secret that can be the difference between failure and success. That is why it is very important that you understand that the Marketing Funnel is not the same as the Sales Funnel. How? Did you think it was the same? Well, it is not like that, they are Clipping Path Service processes that, although they are closely related and interact with each other, have different logics: one funnel belongs to the Marketing team and is used to generate leads and the other belongs to the sales team and is used to close sales. . So let's go to what matters: marketing and sales funnel, these two similar concepts but with substantial differences. three points in common 1. Uptake
The recruitment process is done from the general to the particular. It is, shall we say, an idea that follows from common sense. We know that there Clipping Path Service are flows of users that circulate through the cloud and that they are, in some way, predictable. Where those currents pass we will put our funnels to attract visitors. The shape of the funnel is given by the contents, from the top to the bottom . As the content becomes more specific, fewer people continue in the process. Only those who are really interested in and/or need your service or product remain. 2.
The point of view Selling is understanding points of view. For a reason that I could not explain, there is a tendency to value things that are not so important. Sometimes Clipping Path Service we think that punctuality and good presence are essential when, in reality, what we need is to learn to think like the other. In this case, we build a point of view by creating a Persona that will give us information to position our funnels.